The implementation of the sign for „sign“ in public awareness by the help of spectacular activity-based art events, but also by patenting and by applying for the issuing of an ISO-norm valid worldwide – these strategies are the core issues of the Swiss artist, who wants to set a monument to the semiotic over-exposure in our present day.
A flag demonstrating nothing but general affiliation. “Affiliation Flag” shows how global strategies can neutralize particular interests in a playful way and break them up ironically.
An infinitely exact measuring system, based on the three basic units beginning, middle, and end, is able to depict the individual determination of proportion. At the same time it rigorously denies all commensurability.